If you like to play with your food, we have prepared a sweet treat for you.
Catch ‘N Ice Cream, opened by Viral TikTok sensation Dylan Lemayit’s more than just its unique flavor offerings.
There’s a real catch: A 25-year-old Noho parlor has gone viral for throwing ice cream scoops directly at customers across the counter.
After ordering one of them the flavors of novelty —Cinnamon Toast, Fruit Pebbles, Dark Chocolate Strawberries, to name a few—sponsors the ultimate sweet celebration.
They must catch the frozen dessert in their bowl as it is sloshed in their direction.
“Since all of our ice creams are on the ball, we’ve made an interesting move. Like the first game you learned to play as a kid, we let you get ice cream,” Lemay told The Post in an email. “Yes, we will throw your ice cream in the air and catch it!”
Lemay’s creation, Catch ‘N Ice Cream, was inspired by his days working at Cold Stone Creamery. his viral cone making clips began to circulate the Internet. The young digital creator amassed millions of views and followers as his concoctions got trickier – and he started throwing ice cream at his co-workers.
Now she can throw her carefully crafted scoops of ice cream at customers.
“We don’t just let you eat it, we let you play with it,” Lemay said, adding that the salon even offers a “Behind the Counter” experience, where customers pay to make, throw, catch and grind their own ice. can pay. cream balls.
The sweet shop went viral on TikTok — the platform that got Lemay started — regularly posting clips of customers struggling to get hold of the cream on the account.
But there is no use in crying over spilled milk – or cream, on the contrary – if you accidentally miss your markbecause Catch ‘N Ice Cream will not charge you for a fake pass.
One clip with more assembled 33,000 viewsshows how common it is for patrons to drop the ball directly.
While people complained about the wasted sweets, other reviewers supported the fun and interesting shop and recommended the warm, fresh location.
Of course, the company’s official TikTok page as well Successful hunts are shownshowing the happy smiles of customers after scooping ice cream scoops into bowls.
“Catch ‘N Ice Cream is one of a kind where we make all of our ice cream in scoops. This ensures that we have the perfect ratio of ice cream to toppings in every ice cream order,” said Lemay. claims to be “the world’s largest ice cream-focused digital creator”.
“So if you’re like me and love cookie dough ice cream, you’ll never have to worry about running out of cookie dough in our ice cream!” – he added.
Lemay is making frozen treats for his last gig Cold stone creamdecided making videos from his point of view during his shifts. Since then, he has gained more than 15 million subscribers on various platforms and they regularly watch his videos. pastry mixes and clips for making cakes.
Now, more than two years later, he’s making ice cream at his own store, opening Catch ‘N Ice Cream at 65 Bleecker Street in July 2022.
“Since I grew up surrounded by ice cream shops, I always wanted to own an ice cream shop,” he told The Post. “When I reached 15 million followers online, I was able to make this dream come true!”
.