Jesse Nelson ‘Black Fishing’ Controversy: How to Appreciate Black Culture – Not Appropriate –

Former Little Mix singer JC Nelson She has found herself at the center of allegations of ‘blackfishing’ after releasing her first solo music video, Boyz.

Video – featuring Nicki Minaj – Some people call Nelson a darker skin tone than normal and big curly hair, and wear another style with braid.

In recent times Instagram Live The 30-year-old submitted her tan for the latest holiday Antigua And added: “I personally want to say that my purpose was never, never hurt people through this video and my song because, as I said, growing up as a young girl, this is the music I heard.

JC Nelson (Yui Mok / PA)

“For me, 90/2000 hip hop, R&B music was the best era of music. I wanted to celebrate it. I wanted to celebrate that era of music because I like it.”

The reactions came after Nelson’s former bandmate reported Lay-Anne Pinnock She had been warned about black fishing.

Kubi Springer, CEO of SheBuildsBrands (shebuildsbrands.com), describes Black Phishing as “where people who are not racist, they repeat, and don’t give enough credit and credit to its source, and try and emulate it instead of being inspired.”

Blackfishing is generally reduced to having a dark tan, but it reaches far beyond it. “If we take it to Jessie’s video, it’s the braids in her hair that can be argued to be afro extensions,” Springer explains. “She’s not in the video as a pale-skinned, brown-haired white woman. She’s a brown-skinned, Afro-haired white woman in the video.”

Nelson’s song strongly draws genres created by Hip Hop and R&B – black musicians. For Springer, who has worked with P Diddy, Beyonc ಮತ್ತು and Mariah Carey during her career, black fishing can be “disastrous because historically, especially in the music, entertainment and fashion industries, black and ethnic minorities have been born into an art form.

“We’ve seen this repeatedly, where it’s a dark-skinned person on the verge of pop culture — but it’s becoming mainstream [someone who is] Anyone who is white will do it if it is light-skinned and definitely commercially successful. Springer gives an example of how rock and roll became mainstream when Elvis Presley was born of black musicians.

Another issue that Springer raises is how black culture is misrepresented when black people are not champions. “It’s often seen that the over-sexualized side of black art is picked up and then commercialized,” he explains.

“R&B and hip hop can be believed to be the same, but in fact there are music videos with R&B – people sacking, which we see at the beginning of Jesse’s video – R&B also had people like Jasmine Sullivan, Snoh ​​Allegra, Lauryn Hill, Nas and Common. Very conscious in his lyrics, and very thoughtful in his lyrics, and this is not about flashing cars and Rolls Royce and booty shaking.

For Springer, “black art is a disappointment when it is taken, and it is part of the representation of black art, and commercially successful.”

He points out that things are different for the younger generation, who “have grown up as a mainstream culture in R&B – for most of them, they don’t have to see it as a black thing in their experience, because they’ve experienced it at birth and therefore see it as their thing.”

Jesse Nelson at NTAs 2020 (Ian West / PA)

(PA Archive)

However, Springer still advises the younger generation on how to appreciate black culture – rather than acquire it. “I encourage growing young people to respect its origins,” he says. “You can enjoy it, you can use it, you can work with it, you can recreate it – but respect the original.

“And when you do that, stay true to your authentic soul. If Jessie creates a R&B song and stays true to her authentic self, I think she should be in the video and represent her personal brand – one, she inspires white girls everywhere instead of experiencing white girls. They should wear afros, and secondly, they were naturally respecting black girls with afros. In this day and age, I think we should stand by our truth. “

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