The Super Bowl continues to top the list as one of the most popular sporting events in the world. That’s why it doesn’t come as a surprise to learn about some of the astonishing numbers and digits produced from the single largest sporting spectacle in the United States. From a betting perspective, it turns out Super Bowls are on a cyclical record-breaking path.
Nevada made the news recording the highest ever betting numbers. No sports betting predictions nor industry experts could have anticipated Nevada’s $179-million, record-breaking betting intake for Super Bowl LVI alone. Yet, just days after the biggest game of the year, Nevada once again was the state with the highest betting numbers.
Breaking Down the Bets
The multimillion-dollar betting intake was accumulated among 179 different sportsbooks across Nevada. This year’s record-breaking dollar value surpassed 2018, which previously had the highest betting record. The Super Bowl reached 158.6 million dollars in placed wagers back in 2018.
As for earnings, sportsbooks reported about $15.4 million in revenue over the total amount placed on wagers. That’s over 8% revenue for the full amount bet on this year’s Super Bowl. This brings Nevada’s earnings to third place as the highest ever reported by the state.
In 2014, the state reported an accumulated revenue of over $19.7 million. Second place is still held by the earnings reported for 2020 when the state topped the $18.8 million mark. 2022 has so far been one of the best years for sportsbooks in the state.
To gaming industry experts, these numbers don’t come as a surprise. But, first, there was a significant increase in the number of bets placed for this year’s Super Bowl compared to the previous year.
This year’s game reported a 32% increase in total bets placed compared to last year’s edition. To experts, this is simply due to COVID-19 and all the economic implications it had on all players and bettors alike.
In addition, experts also think that a large portion of Cincinnati supporters kept their hopes alive until the last game of the year. But, unfortunately, all that faith deposited on Joe Burrow’s Bengals came at a cost for high rollers.
Worldwide Super Bowl Effects
Before the game started, estimates were high in terms of viewers and bets. Although official stats have still not been released, some pre-game numbers placed this year’s Super Bowl edition as one of the top sporting events of the last five years.
First, over 110 million viewers were estimated to have tuned into this year’s Super Bowl. However, experts predict that the real numbers could be much higher. Given the game’s international reach over the last decades, it’s expected that viewership may have topped 120 million.
In terms of betting, it’s clear that wagers could reach the billion-dollar threshold. More specifically, the $7.6 billion mark. That makes the Super Bowl the single most popular betting event in the U.S.
Super Bowl Betting Gains Ground
Although still short of reaching the World Cup and the dozens of billions generated by the most popular sporting event in the world, the Super Bowl is not far behind. Standing as the birthplace of American Football, this year’s game was highly supported by a series of factors that propelled its popularity.
First, even some of the smallest legal arrangements had a significant impact, according to experts. For example, just days before the event, the Nevada governor, Steve Sisolak, announced that he would allow all fans to attend the game without a mask.
For international viewers, it all narrowed down to excellent coverage. Dozens of networks and streaming services guarantee that the Super Bowl was watched almost anywhere in the world with a stable internet connection.
Therefore, it’s not surprising to see why American football and, more specifically, the Super Bowl continues to attract such a high degree of international attention. According to experts, this trend will continue to rise.