WWE is a publicly traded company. The main reason for their existence is to make money and keep their shareholders happy. Some fans think of this big corporate machine as a family and struggle with that reality. In fact, it is not. Businesses exist to make money, whether WWE and AEW or McDonald’s. Publicly traded companies such as WWE have a legal obligation to do so to investors.
That’s why the company held an advance session for advertisers before their Survivor Series pay-per-view. According to this Variety, Stephanie McMahon was joined by Claudine Lillian, Head of Global Sales and Partnerships for the presentation. He said WWE is part of our culture.
“WWE spans our world probably more than you know.
Whether NBA star Joel Embiid imitates Triple H’s signature DX chop … or my son is posing on his best Randy Orton family tour, we can do things that traditional sports and entertainment companies don’t,
Lillian said that at perhaps the most touching moment in corporate history, WWE offers fans immersive experiences like any other. It incorporates mind-bending, revolutionary technology like bottled water.
“Whether it’s Bad Bunny or bottled water, WWE creates immersive experiences for our partners.”
The company provides a wide range of entertainment across a wide range of platforms with global reach. His sales chief went before a group of advertisers who had to spend hundreds of millions for his company as a means of promoting their products. She sold the immersive experience by referring to bottled water and a bad bunny.
Meanwhile, the company has continued to cut its budget by offering WWE Fast Food Battle Royals and major television angles to most bidding advertisers. In the last year, 80 wrestlers have been dropped from their contract. With money flowing at a ridiculously fast pace, it’s time to make peace with the fact that WWE serves shareholders, not superstars or fans.
What do you think bottled water is for an immersive experience? Let us know in the comments!
November 23, 2021 8:28 am